Special Offer for New York Athletes

Join the thousands of student-athletes who have started building their NIL game plan. 

Maximize Your Potential

You’ve prepared for athletic success by attending camps, playing travel ball, completing workout programs, working with sport-specific coaches, and training year-round. 

You’ve prepared for academic success on your own at home, with individual studying programs, and with tutors.

Now, it’s time to prepare for the NIL opportunities available to you. Taking a simple online course developed by top business and branding experts – all from athletic backgrounds – will get you feeling confident that you’ll be finding and negotiating the best NIL deals for you and your personal brand.

Our Five Pillars of Education

Explore what you will learn in this fully comprehensive NIL prep course.

New York is one of just 16 states to allow high school athletes to profit from their NIL.

NIL refers to the groundbreaking legislation allowing athletes to profit off the field from their Name, Image, and Likeness.

By taking advantage of these opportunities, not only can you make money and develop your personal brand, but the knowledge and experience you’ll gain from participating in these deals will serve you for the entirety of your professional career, setting you up for long-term success.

Jump-start
Your Career

Don’t wait to finish high school before you start working towards a career. Your future deserves so much more.

The sooner you educate yourself, the sooner you can start monetizing NIL opportunities, meeting industry professionals, and developing professional skills.

Enroll in the course and you can start building a better tomorrow, today.

New York high school students can get the course for only $219 (Reg. price $249).

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Enroll Now

The Five Pillars Course is available to high school students in New York for only $219. (Reg. price $249)

We can’t wait to help you build a brighter future!

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    Get on the List

      Financial Literacy
      Pillar 5


      The final course, Financial Literacy, will not only teach student-athletes how to manage their finances, but also how to build long-term wealth through investing and leading a financially responsible life.

      Philanthropy and Community Service
      Pillar 4


      Giving back to the community is a critical part of brand-building and maintaining a positive association with your brand. The Philanthropy and Community Service course covers various ways for student-athletes to give back throughout the course of their career.

      Legal, Tax, and Compliance
      Pillar 3


      In the Legal, Tax, and Compliance course, student-athletes will learn important business skills and NIL-related regulations they will need to follow. Valuable tax-related information is also included as navigating taxes as an independent contractor or starting a business can be tricky for young adults.

      Influencer and Brand Relations
      Pillar 2


      Influencer and Brand Relations teaches student-athletes how to determine and increase their value to potential partners, negotiate deals, and commons mishaps to look out for.

      Personal Brand Development
      Pillar 1


      In our Personal Brand Development course, student-athletes will learn why it's necessary to build your own personal brand, as well as actionable steps to take to get started. We'll also go through managing your image and controlling your narrative across multiple platforms, and critical mistakes to avoid along the way.

      Enroll Now

      The Five-Pillars Course is now available!

      Enroll by August 31, 2022 and get it for only $525 (Reg. price $585).

      Use code tpnil60 on the checkout page to redeem.

      We can’t wait to help you build a brighter future.

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        Please note: The Players NIL Five-Pillars Course is currently available for purchase and the first Pillar module is live and can be accessed today! Each subsequent Pillar module will be released in the coming weeks according to our release schedule:

        Pillar 1: Personal Brand Development
        Available now!

        Pillar 2: Influencer & Brand Relations
        Available now!

        Pillar 3: Legal, Tax, and Compliance
        Available now!

        Pillar 4: Philanthropy and Community Service
        Available now!

        Pillar 5: Financial Literacy
        August 9, 2022

        Enroll Now

        Let’s get started today!

        We can’t wait to help you build a brighter future.

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          Disclaimer: All of the content created and released on The Players NIL channels are made as a guide and/or educational tools. Please consume all content at your discretion. The Players NIL is not a certified personal development or financial coach and does not guarantee any financial or professional results.

          Mark Koesterer
          Founder

          Welcome. I’m Mark Koesterer, founder of The Players NIL, and I have a deep passion for this work. My background includes a long and extensive relationship with the sporting industry. As a former college athlete, I have first hand experience navigating the collegiate world. As a father of college athletes, I was actively involved with supporting the requirements needed to compete at the highest level, while maintaining focus on broader life goals. As the president and CEO of Sports Studio, I helped build a successful Hollywood sports and entertainment company.

          At Sports Studio, I interacted with athletes, brands, production companies, professional sports leagues, and agents. All of this gave me expert-level experience in digital marketing, branding, production, group licensing, sponsorship, influencer marketing, apparel design and production, and fan engagement.

          It’s ALL of this collective experience that I offer, while bringing you a premier level of service that will help you reach your goals. If you would like to learn how to build your brand and maximize your NIL potential, contact me today.

          The Players NIL is built for YOU.

          Apply Now!

          We can’t wait to learn more about you.

            I certify that I am at least 18 years of age.*
            I have read and agree to The Players NIL Independent Contractor Agreement in the event I am selected.*