Comprehensive NIL Coaching and Guidance for High School and College Student-Athletes
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NIL is for Everyone
We’ve heard from countless athletes, coaches, and administrators, and the message is the same: NIL education is critical for everyone. From the Division I college athlete to the high school junior starting the college recruiting process, there are NIL opportunities available to you.
If you are just starting out in your NIL journey or don’t know where to begin, we are here to help. We’ve simplified the process and broken it down into an online game plan to help you make the best decisions about your potential NIL opportunities.
And while NIL can certainly serve you in college, you’ll also develop professional skills that will give you a head start in your career after college.
Let’s maximize your potential.
Our Five Pillars of Education
Your Future Begins Now
The Players NIL is an online educational program that equips you with the financial and brand building skills to navigate NIL opportunities.
We are not a brand representative or a deal maker. We educate and develop your intellectual property and give you the tools to make the best decisions about your NIL opportunities.
What Our Students are Saying
The Players NIL 5 pillar course is a great educational tool for any high school or college athlete looking to leverage their brand. Beyond NIL, the course helps players understand the "why" behind their story, helping us understand how to engage with our community, establish generational wealth, and connect with like-minded brands. This course is a must for any athletes looking to prepare to thrive at the next level.
The NIL Playbook
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Frequently Asked Questions
The Five Pillars Course is a comprehensive online course that covers 5 key areas surrounding NIL. It is meant to provide student-athletes, parents, coaches, and athletic administrators with a strong foundational knowledge of NIL and how it can be effectively leveraged to the athlete’s advantage.
Pillar 1: Personal Brand Development
Pillar 2: Influencer and Brand Relations
Pillar 3: Legal, Tax, and Compliance
Pillar 4: Philanthropy and Community Service
Pillar 5: Financial Literacy
You can read more about each individual pillar on this page.
This is an online, self-guided course. You can take it at your own pace, go back and review previous modules as needed, and take your time – it’s all up to you!
The course contains 5 modules. Each module will take approximately one hour to complete, therefore the entire course will generally take about 5 hours total.
- High school student-athletes – especially those just starting their journey.
- College student-athletes – especially those who don’t think NIL opportunities are for them.
- Parents of student-athletes who want to help their kids
- Coaches who want to be versed in the NIL landscape
- High school and college administrators that want to provide their student-athletes
- Anyone who values learning professional development and personal brand building skills.
Because there are NIL opportunities for every student-athlete right now. A strong NIL road map teaches critical life skills including personal branding, money management, taxes, social media and philanthropic endeavors – valuable skills for life after college sports.
While NIL rules have been loosened at the college level and more states allow high school student-athletes to monetize their NIL rights, student-athletes everywhere and at every level shouldn’t wait until college to start building their personal brands.
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