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Common Struggles in NIL Content Creation

Sam Green

Athlete Engagement
Owner, NIL with Sam Green

Sam Green joins us this week to discuss the common mistakes and challenges faced by many young athletes when it comes to creating content.

While working for ESPN after college, Sam learned how to create content, shoot videos, edit and optimize them, and otherwise do everything necessary to effectively produce content from her phone. This valuable skill eventually became the one she hopes to share with the world through consultations, workshops, events, and classes for student-athletes who wish to learn more about creating great content.

Watch the full episode to hear how you can avoid common pitfalls and create amazing content – all from your phone!

In this episode:

  • The biggest struggle many athletes face in NIL deals
  • Pros and cons of content calendars
  • The most important thing for athletes to keep in mind when creating content
  • Avoiding the most common NIL mistake she sees athletes make
  • Sam’s thoughts on using AI in content creation

Learn more about Sam Green:

Disclaimer: All of the content created and released on The Players NIL channels are made as a guide and/or educational tools. Please consume all content at your discretion. The Players NIL is not a certified personal development or financial coach and does not guarantee any financial or professional results.

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        Disclaimer: All of the content created and released on The Players NIL channels are made as a guide and/or educational tools. Please consume all content at your discretion. The Players NIL is not a certified personal development or financial coach and does not guarantee any financial or professional results.

        Mark Koesterer
        Founder

        Welcome. I’m Mark Koesterer, founder of The Players NIL, and I have a deep passion for this work. My background includes a long and extensive relationship with the sporting industry. As a former college athlete, I have first hand experience navigating the collegiate world. As a father of college athletes, I was actively involved with supporting the requirements needed to compete at the highest level, while maintaining focus on broader life goals. As the president and CEO of Sports Studio, I helped build a successful Hollywood sports and entertainment company.

        At Sports Studio, I interacted with athletes, brands, production companies, professional sports leagues, and agents. All of this gave me expert-level experience in digital marketing, branding, production, group licensing, sponsorship, influencer marketing, apparel design and production, and fan engagement.

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