Athletics as a Tool for Personal & Professional Development

 

On this episode of Industry Insiders, TPNIL founder Mark Koesterer chats with former Colgate University quarterback Grant Breneman.

Grant is the co-founder and CEO of Arvelo Media, a trailblazer in sports media production. With a deep passion for athletics, Grant’s journey from being a standout quarterback at Colgate University to a visionary entrepreneur showcases the powerful role sports can play in shaping your life.

Grant’s experience as a college athlete taught him invaluable lessons about leadership, resilience, and the importance of a strong mindset—lessons he has carried into his career and his company.

At Arvelo Media, Grant and his brother are dedicated to elevating athletic brands, transforming them into recognized powerhouses by leveraging impactful, organic social media strategies.

Their mission?

To help athletes and sports businesses harness their unique strengths and showcase them to the world. In today’s conversation, we’ll explore:

• How a sports-centric upbringing in central Pennsylvania laid the foundation for Grant’s future.

• The value of using athletics as a tool for personal and professional development. • Embracing setbacks and the mindset needed to bounce back as a former quarterback.

• The evolution of Arvelo Media and the growing demand for dynamic sports content. • Why athletes make influential brand ambassadors and the power of their followings.

• The shifting landscape of NIL fundraising and why building authentic brand relationships is crucial.

Grant’s journey is a testament to the transformative power of sports, not just as a career path, but to better your life and unlock new opportunities. Without further ado, Grant, welcome to the show!