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Building Your Community

John Jiloty

Senior VP, Growth Channels and Content
The Martin Group

Creating quality content is crucial to your success in building a brand. But how do you decide what content to create, how to go about creating it, how to make it relate to your brand, and when to publish it?

John Jiloty joins us this week for a discussion about growing your community by providing valuable content:

Covered in this episode:
  • The risks and benefits of using social media to expand your reach
  • The types of content you should focus on creating
  • How to provide value for your audience
Learn more about John Jiloty:

Disclaimer: All of the content created and released on The Players NIL channels are made as a guide and/or educational tools. Please consume all content at your discretion. The Players NIL is not a certified personal development or financial coach and does not guarantee any financial or professional results.

We’re Looking for Talent!


The Players NIL is currently seeking social media researchers for an upcoming project.
If you or anyone you know would like to get involved, you can view details or apply at the link below!

Influencer Research Program

(310) 878-1615
[email protected]
Redondo Beach, CA

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        Disclaimer: All of the content created and released on The Players NIL channels are made as a guide and/or educational tools. Please consume all content at your discretion. The Players NIL is not a certified personal development or financial coach and does not guarantee any financial or professional results.

        Mark Koesterer
        Founder

        Welcome. I’m Mark Koesterer, founder of The Players NIL, and I have a deep passion for this work. My background includes a long and extensive relationship with the sporting industry. As a former college athlete, I have first hand experience navigating the collegiate world. As a father of college athletes, I was actively involved with supporting the requirements needed to compete at the highest level, while maintaining focus on broader life goals. As the president and CEO of Sports Studio, I helped build a successful Hollywood sports and entertainment company.

        At Sports Studio, I interacted with athletes, brands, production companies, professional sports leagues, and agents. All of this gave me expert-level experience in digital marketing, branding, production, group licensing, sponsorship, influencer marketing, apparel design and production, and fan engagement.

        It’s ALL of this collective experience that I offer, while bringing you a premier level of service that will help you reach your goals. If you would like to learn how to build your brand and maximize your NIL potential, contact me today.

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