This episode features an inspiring story of two young athletes who turned their passion for sports—specifically tennis—into an innovative business solution. Through their experiences, Max Rusakov and Calum Kuhn recognized a critical gap in the market: athletes were signing contracts they didn’t fully understand. That realization led them to build a platform designed to simplify and improve Contract Lifecycle Management for the sports industry.

💡 What You’ll Learn

• How their background in athletics shaped their approach to business and problem-solving.

• Why many athletes struggle with understanding contracts — and how RevU aims to fix that.

• The importance of protecting lifetime rights and intellectual property in athlete agreements.

• How RevU integrates subjectivity and best practices into its automated contract tools.

🚀 Why It Matters

No matter the size of the deal, there are always pitfalls. With RevU, athletes now have a tool built by people who understand both sides of the game — the athletic and the business.

This is a must-listen conversation for anyone passionate about sports, business innovation, or athlete empowerment.

🎧 Tune in and hear how Max and Calum are using their platform to shape the future of sports contracts.