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Dream Big with The King of NIL

Rayquan Smith

Marketing Advertising Specialist, Rayquan Smith LLC
Running Back, Norfolk State University Football


Rayquan Smith, The King of NIL, joins us this week to tell us how he got his start in NIL and went on to secure over 75 deals.


Playing football for a smaller school meant that Rayquan did not have the resources that many larger schools offered when the NIL laws went into effect. However, he didn't let that slow him down - he spent hours doing his own research and developing a plan for how he could make NIL work for him, and kept an open mind throughout the learning process. Facing rejection after his first attempt at making deals only fueled him to continue trying harder and ignoring anyone who didn't support him.


As someone with humble beginnings, Rayquan certainly relates to those just getting started in NIL and offers valuable advice for those who are just getting started.


Watch the full episode to learn more about how Rayquan Smith came to be The King of NIL and his advice on NIL.


In this episode:
  • His approach to getting that first NIL deal
  • How to use your NIL, even if you aren’t in the spotlight at a big school
  • Advice on managing your time wisely
  • His top 3 social media tips
Learn more about Rayquan Smith:

Disclaimer: All of the content created and released on The Players NIL channels are made as a guide and/or educational tools. Please consume all content at your discretion. The Players NIL is not a certified personal development or financial coach and does not guarantee any financial or professional results.

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        Disclaimer: All of the content created and released on The Players NIL channels are made as a guide and/or educational tools. Please consume all content at your discretion. The Players NIL is not a certified personal development or financial coach and does not guarantee any financial or professional results.

        Mark Koesterer
        Founder

        Welcome. I’m Mark Koesterer, founder of The Players NIL, and I have a deep passion for this work. My background includes a long and extensive relationship with the sporting industry. As a former college athlete, I have first hand experience navigating the collegiate world. As a father of college athletes, I was actively involved with supporting the requirements needed to compete at the highest level, while maintaining focus on broader life goals. As the president and CEO of Sports Studio, I helped build a successful Hollywood sports and entertainment company.

        At Sports Studio, I interacted with athletes, brands, production companies, professional sports leagues, and agents. All of this gave me expert-level experience in digital marketing, branding, production, group licensing, sponsorship, influencer marketing, apparel design and production, and fan engagement.

        It’s ALL of this collective experience that I offer, while bringing you a premier level of service that will help you reach your goals. If you would like to learn how to build your brand and maximize your NIL potential, contact me today.

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