Cory Hepola joins us this week to share how a difficult life lesson he learned at a young age while playing basketball taught him how to identify and pursue the things in life that matter the most to him.

Failing to reach goals, being rejected, and facing unexpected hardships are all a part of life. Cory shares how having the right attitude and work ethic can turn those challenges into opportunities for growth.

As a TV anchor, communication and the art of storytelling are two things that Cory has extensive experience in and feels are crucial to the development of any brand, whether it’s your individual brand or a company. Here he shares his advice on improving your storytelling to capture your audience’s attention.

Watch the full episode to learn how to overcome challenges, find your personal mission, and select a path to pursue it.

In this episode:

• How his first failure in 8th grade set him up for success
• Why communication and storytelling are crucial skills for individuals and brands
• How to identify your personal mission and take action on it
• Finding joy in the process of pursuing your mission

Learn more about Cory Hepola:

• Website: https://coryhepola.com/
• Documentary: Rural By Choice
• Linkedin: Cory Hepola
• LinkedIn: Jeff Cravens
• Instagram: @coryhepola
• Twitter: @CoryHepola
• The Brookshire Co: https://brookshireco.com/

About Cory Hepola:

Cory Hepola is an Emmy Award Winning TV Anchor and Documentarian.

Currently, he serves as the Vice President of Communications, Growth & Strategy at The Brookshire Company where he helps businesses around the world reach their fullest potential through strategic connections, high-impact storytelling and inspiring purposeful partnerships.

A dynamic leader led by his core values and mission to empower others, Cory has earned two Emmy Awards for Outstanding TV Anchor at KARE 11 in Minneapolis, been named “100 People To Know” by Twin Cities Business Magazine as the creator & host of his own daily show on iconic WCCO Radio, developed and hosted the popular docuseries “Rural By Choice” and ignited a 3rd party Campaign for Governor of Minnesota.

Last year, Cory was honored by his alma mater, Concordia College in Minnesota, with the “Sent Forth Award” which is presented “to a young alumni who has made an impact early in their career, emphasizing service to others and demonstrating a strong vocational commitment.”